This is the promise to successful financial advisors
at the end of the day, its a numbers game, our chances of success is a direct proportion to the number of "interested" persons we talked to
the best way to turn a lead into a prospect is to generate interest,
the best way to generate interest is to provide high quality financial information that can help improve their financial position,
providing helpful information for FREE is our advocacy
Giving it out for free without any commitments will help in gaining access to more people
the more people we advocate to; more people may avail of our products and services
Going on a mission of financial advocacy-providing free high quality financial information may seem like a futile exercise, you have to think of it as if you are planting seeds, while there is no guarantee that all the seeds will bear fruit, some of it may grow into something worthwhile
call reluctance is what stops most of us from seeing a lot of people, it is the result of not being able to handle rejections very well
Changing the "context" of your encounter with a lead from a sales call to an advocacy sharing meeting will give you the moral boost to see even more people,
because the objective of advocacy is simply to share, you will find fulfillment, and will want to do it again, and again, and again
on the side of your lead, the information you provide may cause him to want to know more, this will give you the opportunity for a second meeting
give first and you shall receive
#acgadvice
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